Been busy and then sick. Sorry for the lack of updates!
I’ve been creating flyers for my shows and hanging them up all around the vicinity of the venue.
The result? They don’t do shit.
I’ve had about the same turnout for shows that had zero flyers as the ones that did.
Is there something better?
One of the core aspects of music marketing, one that many bands don’t understand, is this:
No one cares about you or your needs, wants, and desires.
What the hell am I talking about? No one cares about what you want. No one cares about your band just because you exist as a band and play music.
It’s finally done! Book Your Band! The Booking and Show Promotion Guide is out. This is just a soft launch. The official launch will come a little bit later, but I’m way too excited to wait!
I just played a show where I had an experience that maybe some of you have gone through. Just to let you know, Seattle residents are not known for confrontation. We are known as those that are the perfect people to sit next to on an airplane. We won’t make eye contact, we won’t say a word the whole flight, and we’ll be polite and just read something the whole time.
In this episode of Work Hard, Rock Harder, Blasko and Seth discuss building your niche and knowing your demographic. The secret to being a successful band is not your budget or Major Label backing; It’s your ability to differentiate your band from all the others.
Continuing from last week’s post on how my band’s first show went, I’m going to cover more successes and mistakes I made at the show and promoting the show. At the very end, I cover the costs of this promotion and what my band made from the show.